One of the most effective promotional tools the Buzzplay team developed is a comprehensive points system. Initially the system was created to encourage and advise our artists how to best promote themselves online. The Buzzplay team further expanded on that idea to create a new and fun way to incentivize just about any user activity on any website. With our unique “Points & Rewards and Customer Loyalty” systems, users earn points automatically as they browse and spend time or on your website. These points are accumulated and automatically tallied to allow the user to redeem them for prizes in the Points Store. Any online or offline activity or purchase can be incentivized through the use of this system.